UNO ELITE X FORMULA 1
Bring the thrill of Formula 1 to the UNO card game with the officially licensed UNO Elite Formula 1 edition. From lights out to the checkered flag, this high-energy collaboration was fueled by bold key art, a merchandising guide, and social content.
Creative Partners: Lauren Colley, Carinne Urrutia, Kelsey Estrada
UNO ELITE X NFL
Draft NFL players into the UNO card game with the officially licensed UNO Elite NFL game! We had a blast teaming up on this partnership. From kick-off to the final whistle, we launched this product with a game-winning playbook: key art, branding, merchandising guide, social, and an event at SoFi Stadium in Los Angeles. The Mattel team and GKC agency created a teaser video that racked up over 7 million views on YouTube. It was a true touchdown!
Creative Partners: Carinne Urrutia, Kelsey Estrada, Antoine Moore
Agency Partner: GKC
